Philly native, Chrissy Mac, is a music business professional currently working at Educated Ignorance Music Group. Chrissy grew up with Hip Hop and knew at an early age that she would one day work in the music industry. She started out DJing and writing raps, one of which won a Word UP! Magazine rap contest, she had her own radio show in high school, and studied the business side of the music industry. She graduated trade school with certificates in Audio Production, Marketing, and an FCC license to broadcast. She also holds an Associate’s degree in Information Technology.
An avid lover of hip hop, Chrissy was always networking online and at shows creating opportunities to assist artists in the advancement of their career through guidance of the music industry, web presence, and promotion. She has worked with Philly rapper West Philthy in the creation of Rebel Musick Records, Houston rapper Shooter Mac, was mentored by Buckshot of Black Moon, and is currently working with RJ Payne. She built and manages Payne’s website, IAMRJPAYNE.COM, advises him on business, distributes his music, writes his press releases, books shows, interviews, and creates social media hype.
The success of RJ Payne and iamrjpayne.com led Chrissy to create EIMG Media, a subsidiary of the Educated Ignorance Music brand. EIMG Media offers music business services to independent artists. Services include full websites, Electronic Press Kits, landing pages for albums, press materials, project management, website management, and digital distribution.
While running EIMG Media and working with RJ Payne, Chrissy is also distributing new artists music and is co-hosting the Rap Delites podcast.